Working on Oxygen's controversial show is a riot. No seriously, we're talking about bad girls, there was really a riot.
It was season 10 of Oxygen's most controversial show and while there was lots of ideas about playing off the number, the concept that really reigned was the city. The campaign was crafted around the women taking over Atlanta, the South, like only the bad girls could takeover.
This was probably the most outrageous spot I have ever worked on. Glad our VP of Creative liked to take risks!